A mono tone upcycled house!
La Héronnière’s conceptual approach proposes an interpretation of the notion of recycling.
We offer a reflection on the importance of maintaining a theoretical issue in our practice, which seems undermined by the public’s sole interest today in the technical dimension: “sustainable development”.
La Héronnière was designed according to an approach related to upcycling (which consists of reclaiming waste into an object of value by the artist’s poetic intervention. This current derives its origins, on the one hand, from the anti-establishment “attitudes” of Arte Povera, through Pop Art to the recent kitsch art of a Jeff Koons), recovering old conceptual references “recycled” into a new project vision, and on the other hand, by developing the project based on technical aspects related to recycling and renewable energy.